Holiday

packaging, art direction, email design & marketing

For the winter 2025 holiday season, I designed a gift box that featured DIY mixes for three different sweet treats. The shoot focused on the togetherness and interactivity of the gift set. The photos were then used for digital marketing throughout our retail website, social, and email newsletters. The second installment of our holiday campaign was a gift guide, which included newly-released items from our market site.